Posted on June 28, 2018June 21, 2018Categories Communication, Content, Content Creation, Marketing, Marketing Senior Housing, PlanningTags , , , , , , ,

Developing A Content Calendar with Heather Deveaux

In Episode 5 Roy Barker talks with Heather Deveaux about the importance of developing a content calendar to aid in planning and posting content to your preferred channels. Heather Deveaux is a freelance writer and loves helping clients who need specialized content for websites, blogs, or other writing needs. Heather’s unique ability to create content that conveys your message to customers will result in more value, more authority, and more sales. Heather can be reached at www.heatherdeveaux.com and see her new project The … Continue reading “Developing A Content Calendar with Heather Deveaux”

Posted on May 18, 2018May 13, 2018Categories Communication, Hiring, Marketing, Marketing Senior Housing, Sales, Sales and MarketingTags , , , , , , , , , ,

Increase Occupancy Through Better Sales Teams: Predictive Index

In episode 4 I talk with Marty Ramseck about using the Predictive Index Assessment to make better hiring decisions and enhance communication among sales teams. Marty has cultivated 30 years of experience in hands-on sales management and double-digit growth in every one of his ventures. He has worked for companies such as Vintage Senior Living, LivHOME, Sunrise Senior Living, CORT, and Cigna. In order to deliver record-breaking sales in highly competitive fields, Marty had to have an advantage over others … Continue reading “Increase Occupancy Through Better Sales Teams: Predictive Index”

Posted on May 14, 2018May 14, 2018Categories Content, Marketing, Marketing Senior Housing, Sales, Sales and MarketingTags , , , , , , , , ,

Content as Part of Your Marketing Program with Heather Deveaux

The Senior Living Sales and Marketing Podcast Episode 3 features an interview with Heather Deveaux freelance writer discussing the importance of content in today’s sales and marketing. Heather loves helping clients who need specialized content for websites, blogs, or other writing needs. Heather’s unique ability to create content that conveys your message to customers will result in more value, more authority, and more sales. Heather can be reached at www.heatherdeveaux.com and see her new project The Freelance Writing School at www.thefreelancewritingschool.com You can find out more about … Continue reading “Content as Part of Your Marketing Program with Heather Deveaux”

Posted on April 26, 2018April 24, 2018Categories Content Creation, Sales and MarketingTags , , , , , , ,

Content Creation Podcast with Heather Deveaux

The Business of Business Podcast Episode 2 features an interview with Heather Deveaux freelance writer discussing content creation. Heather loves helping clients who need specialized content for websites, blogs, or other writing needs. Heather’s unique ability to create content that conveys your message to customers will result in more value, more authority, and more sales. Heather can be reached at www.heatherdeveaux.comand see her new project The Freelance Writing School at www.thefreelancewritingschool.com You can find out more about Roy Barker at www.roybarker.com and listen to his other podcast … Continue reading “Content Creation Podcast with Heather Deveaux”

Posted on April 24, 2018Categories Reputation Management, Search Engine Optimization, SEOTags , , , , , , , , , ,

Reputation Management and Local SEO Podcast with Ken Tucker

Roy Barker speaks with Ken Tucker about reputation management and local search engine optimization SEO. Ken is the founder of Changescape Web and specializes in search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. (You can see the full transcript at www.seniorlivingsalesandmarketing.com) Ken is a StoryBrand Certified Guide, a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant. Ken is the author of Social Media Marketing for … Continue reading “Reputation Management and Local SEO Podcast with Ken Tucker”