Senior Living Consultant Archives

roybarker.com May 18, 2018May 13, 2018Communication, Hiring, Marketing, Marketing Senior Housing, Sales, Sales and Marketingcommunication, hiring, Marketing, marty ramseck, Roy Barker, sales, Senior Housing, Senior Housing Consultant, Senior Living Consultant, senior living sales and marketing, teams

Increase Occupancy Through Better Sales Teams: Predictive Index

In episode 4 I talk with Marty Ramseck about using the Predictive Index Assessment to make better hiring decisions and enhance communication among sales teams. Marty has cultivated 30 years of experience in hands-on sales management and double-digit growth in every one of his ventures. He has worked for companies such as Vintage Senior Living, LivHOME, Sunrise Senior Living, CORT, and Cigna. In order to deliver record-breaking sales in highly competitive fields, Marty had to have an advantage over others … Continue reading “Increase Occupancy Through Better Sales Teams: Predictive Index”

roybarker.com May 14, 2018May 14, 2018Content, Marketing, Marketing Senior Housing, Sales, Sales and Marketingcontent, heather deveaux, Marketing, Roy Barker, sales, sales and marketing, Senior Housing, Senior Living Consultant, senior living sales and marketing, senior living sales and marketing podcast

Content as Part of Your Marketing Program with Heather Deveaux

The Senior Living Sales and Marketing Podcast Episode 3 features an interview with Heather Deveaux freelance writer discussing the importance of content in today’s sales and marketing. Heather loves helping clients who need specialized content for websites, blogs, or other writing needs. Heather’s unique ability to create content that conveys your message to customers will result in more value, more authority, and more sales. Heather can be reached at www.heatherdeveaux.com and see her new project The Freelance Writing School at www.thefreelancewritingschool.com You can find out more about … Continue reading “Content as Part of Your Marketing Program with Heather Deveaux”

roybarker.com April 26, 2018April 24, 2018Content Creation, Sales and Marketingcontent creation, heather deveaux, Roy Barker, senior, Senior Housing Consultant, Senior Living Consultant, senior living sales and marketing, the business of business podcast

Content Creation Podcast with Heather Deveaux

The Business of Business Podcast Episode 2 features an interview with Heather Deveaux freelance writer discussing content creation. Heather loves helping clients who need specialized content for websites, blogs, or other writing needs. Heather’s unique ability to create content that conveys your message to customers will result in more value, more authority, and more sales. Heather can be reached at www.heatherdeveaux.comand see her new project The Freelance Writing School at www.thefreelancewritingschool.com You can find out more about Roy Barker at www.roybarker.com and listen to his other podcast … Continue reading “Content Creation Podcast with Heather Deveaux”

roybarker.com April 24, 2018Reputation Management, Search Engine Optimization, SEOgrow occupancy, local seo, occupancy, reputation management, Roy Barker, Search Engine Optimization, senior, Senior Living, Senior Living Consultant, senior living sales and marketing, seo

Reputation Management and Local SEO Podcast with Ken Tucker

Roy Barker speaks with Ken Tucker about reputation management and local search engine optimization SEO. Ken is the founder of Changescape Web and specializes in search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. (You can see the full transcript at www.seniorlivingsalesandmarketing.com) Ken is a StoryBrand Certified Guide, a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant. Ken is the author of Social Media Marketing for … Continue reading “Reputation Management and Local SEO Podcast with Ken Tucker”

roybarker.com February 27, 2018March 26, 2018Operational, Planning, Senior Living OperationsAccountable, accoutability, best practices, Consulted, Informed, organization, organization structure, RACI Matrix, Responsible, Roy Barker, Senior Housing, senior housing operations, Senior Living Consultant, senior living operations, Strategic Planning

Use A RACI Matrix To Assign Organizational Responsibility

When you’re a growing organization, there are a lot of moving parts that need to manage. And depending on the complexity of the organization and how many people are involved, managing it can be frustrating. What often happens in companies is that there is a disconnect between various team members about what they believe their role is. This disconnect can result in confusion, unbalanced workloads among team members, and poor communication. Before you find yourself in this scenario, it can … Continue reading “Use A RACI Matrix To Assign Organizational Responsibility”