Posted on June 28, 2018June 21, 2018Categories Communication, Content, Content Creation, Marketing, Marketing Senior Housing, PlanningTags , , , , , , ,

Developing A Content Calendar with Heather Deveaux

In Episode 5 Roy Barker talks with Heather Deveaux about the importance of developing a content calendar to aid in planning and posting content to your preferred channels. Heather Deveaux is a freelance writer and loves helping clients who need specialized content for websites, blogs, or other writing needs. Heather’s unique ability to create content that conveys your message to customers will result in more value, more authority, and more sales. Heather can be reached at www.heatherdeveaux.com and see her new project The … Continue reading “Developing A Content Calendar with Heather Deveaux”

Posted on May 18, 2018May 13, 2018Categories Communication, Hiring, Marketing, Marketing Senior Housing, Sales, Sales and MarketingTags , , , , , , , , , ,

Increase Occupancy Through Better Sales Teams: Predictive Index

In episode 4 I talk with Marty Ramseck about using the Predictive Index Assessment to make better hiring decisions and enhance communication among sales teams. Marty has cultivated 30 years of experience in hands-on sales management and double-digit growth in every one of his ventures. He has worked for companies such as Vintage Senior Living, LivHOME, Sunrise Senior Living, CORT, and Cigna. In order to deliver record-breaking sales in highly competitive fields, Marty had to have an advantage over others … Continue reading “Increase Occupancy Through Better Sales Teams: Predictive Index”

Posted on May 16, 2018May 14, 2018Categories Communication, HiringTags , , , , , , , ,

Enhance Hiring Results Using the Predictive Index Assessment

In episode 4 of The Business of Business Podcast, I talk with Marty Ramseck about using the Predictive Index Assessment to make better hiring decisions and enhance communication among teams. Marty has cultivated 30 years of experience in hands-on sales management and double-digit growth in every one of his ventures. He has worked for companies such as Vintage Senior Living, LivHOME, Sunrise Senior Living, CORT, and Cigna. In order to deliver record-breaking sales in highly competitive fields, Marty had to have an … Continue reading “Enhance Hiring Results Using the Predictive Index Assessment”

Posted on January 9, 2018January 24, 2018Categories Employee Retention, EmployeesTags , , , , , , , , , , , , , , ,

Was That Really The Question? Ways to Encourage Employee Engagement

The other day I saw this question posed to others in a forum, “what do you do to show your employees they are involved?” The obvious answer to me was, don’t just try to show them, actually get them involved. I’m sure the intent of the question was supposed to be “how do you involve your employees,” but it didn’t really come across that way. This does bring up the question of do you only do things to try to … Continue reading “Was That Really The Question? Ways to Encourage Employee Engagement”

Posted on December 12, 2017December 18, 2017Categories BusinessTags , , , , , , , , , , , ,

What You See is What You Get, Unless it’s Not

This statement could not be any truer than in today’s “go-go-go” society. We are all so busy running here and there, always with a connected device in our hands, going 90 miles an hour. Sometimes we may not take the time to really understand situations and we make assumptions based on what we see on the surface. Are we paying attention, asking questions, really listening to the answers or are we just hurrying to move on to the next thing? … Continue reading “What You See is What You Get, Unless it’s Not”